Selling in winter: what are the advantages?

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Selling in winter: what are the advantages? - Pierre Giroux

Selling in winter: what are the advantages?

18 September 2024  |
  • 100 times
  • Proprio Direct Inc

Selling your house in winter may seem scary at first, but it has real advantages over summer!

In winter, the days get shorter, the snow covers everything and life slows down, as does the real estate market. However, there are several good reasons to put your house up for sale during the cold season. In addition to saving time at the bank, you will also save on moving costs! That said, these are not the only positive points.

Here are the advantages of selling in winter and our tips to help you in this process:

Saving time

A determining factor for a quick sale is to give your property a lot of love to make it more attractive to potential buyers. Selling a property in winter gives you more time to showcase your home during the holiday season. Take the time to do some small maintenance work and check your heating system as well as the insulation of the roof, doors and windows.

In addition, these efforts will not be in vain, because buyers in winter are generally more motivated and qualified than in summer. Why? Visitors must, among other things, brave the cold and drive in more difficult conditions. This therefore encourages them to make a better selection in order to avoid traveling for nothing.

More serious buyers and less competition

The start of the new year is often synonymous with new projects and decision-making. For both sellers and buyers, this renewal allows plans to be realized and wishes to come true. A two-way collaboration between the person buying and the person selling makes the experience of visits and sales much more enjoyable for everyone. Winter is also an opportunity to stand out from other homes for sale. The supply is less than the demand, so it is advantageous for sellers.

A few tips for selling better in winter

In winter, people want to be in the comfort of their home. We therefore advise you to create an atmosphere that welcomes them with open arms. It’s the perfect season to give a warm touch and make your property even more inviting:

  • Clear all the snow from all the driveways, parking lots and entrances;
  • Turn up the thermostats;
  • Create an olfactory ambiance with a batch of cookies, brewing coffee or ambient fragrances;
  • Show quality photos of your home in the summer;
  • Make a nice fire in the fireplace;
  • Clean and depersonalize your home;
  • Open your blinds and curtains;
  • Light each room well;
  • Light candles;
  • Decorate with flowers and green plants.

Your ally during a sale in winter

Working with a Proprio Direct real estate broker is an undeniable advantage to receive advice that will put the odds in your favor during the sale. This person will bring the human side to the transaction and ensure quality visits.

Source : Proprio Direct Inc

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